I have written this post about 5 times now, and I’m yet to actually be happy with it. So fuck it, let’s give it another go.

6 years ago today I spewed out my first blog post, it was a poorly written, 18-year-old Sam’s idea of style and for that, I can only apologise. I’ve spent the evening going through my content, reading blog post, cringing at old pics of me, laughing at how much style has changed in the 6 years I’ve been online.

I’ll admit, the last 12 months I have definitely been MIA from the internet. I’ve only really posted a handful of times and it’s for a few reasons really. 6 months ago (6 really is the theme of this post right?!) I boxed up my life and moved to the Essex/Suffolk border, it’s been pretty busy getting settled, working hard and just enjoying doing my thing so that has taken up a big chunk of my time. Prior to the move, I was in a job that I hated. It’s hard to describe unless you’ve been in the same situation, I guess the easiest way to describe it is by saying it stripped away my identity, I felt in a total spin and creating content wasn’t at the front of my mind.

I think I also started to lose direction, I didn’t know what content to create, brand deals and sponsorships dried up and I couldn’t see where to take the blog. I definitely want to stay within the men’s lifestyle, travel, fashion verticals, however, it feels like a good time to change the direction slightly. I created this blog when I was 18, I had zero knowledge of the world. my advice was utter shit…oh and I never swore in posts because I thought you’d all hate me for it. However, I’m grown, I’ve experienced the ups and downs of the world and I want to start incorporating advice pieces and content that means a bit more.

I have loads of ideas for new content and I can’t wait to share some of it with you guys. I’ve been working on some partnerships and there is loads more that I want to do with the blog. It’s about finding the free time to create the content that I want to make for you, the creativity is really flowing again.

I also just wanted to say thanks for all the support and love over the last 6 years, it’s been epic, here’s to another 6 (we’ll also be celebrating my 30th birthday, horrendous!).